Budgeting and Financial Management
Language(s): Arabic
Published: 2022-11-18
This presentation defines budgeting and provides two samples of budget structures. It also includes definitions of financial management with four case studies about different management areas: internal control, procurement, payroll and asset management.
How to Obtain a License for Community Radio Stations
Language(s): Arabic
Published: 2022-11-18
This brief presentation by a member of the Tunisian HAICA provides steps for obtaining a license to establish and operate community radio stations. It describes the legal framework, conditions, barriers and how nominations are opened.
Business Model Canvas
Language(s): Arabic
Published: 2022-11-18
This presentation focuses on the Business Model Canvas: what it is, what it is used for and how it is structured. It also includes a practical exercise with group instructions and discussion.
Funding and Proposal Writing
Language(s): Arabic
Published: 2022-11-18
This presentation explains the differences between a concept note and a project proposal. It provides specifics for how to write a proposal, including main elements, identifying and analyzing the problem, formulating objectives, determining secondary objectives, writing SMART goals and designing a workplan. Exercises are provided. It also provides suggestions for how to prepare a fundraising plan and includes a template for a donors database.
Ethics in Online Publishing
Language(s): Arabic
Published: 2022-11-18
This presentation supports an interactive workshop to tackle challenges faced by online journalism and the ethical responsibilities of journalists when publishing online. It details ethical standards like integrity and transparency, apologizing in case of a mistake and respecting privacy.
A Guide for Citizen Journalists to Counter Hate Speech and Violent Extremism
Language(s): Arabic
Published: 2022-11-18
This guide for citizen journalists combines theory, technology and practice. It focuses on multiple aspects of citizen journalism, including definitions, historical context, and editorial and ethical standards. The guide provides details of editing techniques and content creation, as well as the editorial forms that content can take, how to broadcast and promote content, and standards for citizen journalism.
Citizen Journalism and Ethical standards of News Editing
Language(s): Arabic
Published: 2022-11-18
This presentation defines citizen journalism and describes the differences between citizen journalism and professional journalism. It highlights the ethical standards of news editing, including precision, equity, impartiality and objectivity, and respect for privacy. A citizen journalist’s toolbox is included, such as Powtoon, Canva, Hootsuite, Buffer, Trello, Bitly, Iconosquare, Google Alerts and Socialbakers.
Social Media for Women Entrepreneurs (trainer's guide)
Language(s): English, French
Published: 2015
This social media curriculum resource includes a trainer's guide and PowerPoint presentation, targeted at female entrepreneurs for a two-day workshop. The content focuses on using social media platforms (blogging, LinkedIn, Facebook, Twitter, Pinterest) and simple frameworks for integrating social media into business marketing plans. Tips are included for customizing the curriculum for specific participants.
Economic Freedom and Tunisian Development
Language(s): English
Published: 2010
The presentation describes the principles of economic freedom, measuring it by region, and includes a focus on Tunisia.
Prime Exporter: Succeed International
Language(s): French
Published: 2019
This manual focuses on succeeding at driving local development through chambers of commerce. With a focus on international business, the guide highlights exporting from Tunisia, stakeholders, banks and structures. Tips include developing visibility abroad, participating in international fairs and understanding cultural differences.
Workshop 02: How to Recruit and Maintain Good Profiles for Your Start-up
Language(s): English
Published: 2021
This brief presentation from the Fintech Catalyst program highlights recruitment strategy, such as treating candidates like customers, implementing an employee referral program, using social media, creating compelling job descriptions, making use of sponsored jobs and checking resumes posted online.
Commercial Pitch
Language(s): French
Published: 2021
This presentation about making commercial pitches focuses on the importance of first impressions and perception of the quality and content of the project presentation. The pitch should be presented in a way that is clear, captivating, dynamic and exciting.
Module: Persuasive Selling Techniques
Language(s): French
Published: 2021
This presentation focuses on persuasive selling techniques, highlighting the discovery phase, listening to the customer, the difference between argument and pitch, and elevator pitches. Additional topics include use of storytelling to convince, communication in sales interviews, the use of polite expressions and steps to process an objection. Activities include preparing an elevator pitch and having volunteers participate in responding to objections quickly and efficiently.
HR Recruitment and Employee Retention
Language(s): French
Published: 2021
This presentation on HR recruitment and employee retention starts with an activity focusing on real-life situations, then highlights return on experience, influencing factors and root causes, and analysis and diagnosis. An additional activity focuses on optimal managerial strategies.
Elevator Pitch
Language(s): French
Published: 2021
This brief presentation highlights the key components of successful elevator pitches. It also describes how to prioritize writing your sales pitch, including focus on the purpose of the business, how you go about achieving the goal and what you are doing.
Product Market Fit
Language(s): French
Published: 2021
This presentation focuses on product market fit - definition, assessment and evaluation. The key steps are to learn, build and measure. The Product Market Fit (PMF) is described as the moment when a new solution satisfies strong market demand. Tools include the Net Promoter Score (NPS). A group activity is included.
Workshop: How to Scale an IT Services Company/ESM
Language(s): French
Published: 2021
This presentation was for the first workshop of the program Fintech Catalyst, focusing on scaling up IT services companies, including addressing problems, product research, product market fit (PMF) and efficiency.
How to Achieve Good Financial Management of your Business?
Language(s): French
Published: 2021
This presentation from the Fintech Catalyst program highlights the importance of good financial forecasting in carrying out projects. Financial forecasts are described as crucial for determining project viability and ensuring credibility. Examples are provided.
How to Negotiate and Prospect for B2B Customers?
Language(s): French
Published: 2021
This presentation from the Fintech Catalyst program highlights the importance of identifying the market as part of prospecting. This allows for knowing the core target and building a prospect base. Financial segmentation, market segmentation and typology are described.
WES Post Creation Guide
Language(s): French
Published: 2017
The WES-Up Business Growth and Accelerator series includes a coaching guide with tools, forms and plans to help increase the survival of women's businesses. Also included in the series are a curriculum resource and a trainer's manual.
Adapted Training Curriculum
Language(s): French
Published: 2017
The WES-Up Business Growth and Accelerator series includes a curriculum resource that highlights six modules, such as advanced market studies, strategic marketing and preparing your pitch. Other resources in the series include a trainer's manual and a coaching guide.
Capacity Building Manual
Language(s): French
Published: 2017
The WES-Up Business Growth and Accelerator series includes a trainer's manual, which aims to help women understand their needs through baseline assessment. It also provides information to put in place a plan to develop participants' skills, networking, funding, production and productivity. It includes detailed instructions and resources for trainers. The series also includes manual and curriculum files.
Basic Law Draft of Local Elections
Language(s): Arabic
Published: 2017
This guide describes how the draft law for local elections in Tunisia is an important tool for democratic and institutional reconstruction. It aims to enable all parties and institutions to manage their own affairs and reduce centralization as one of the fundamental demands of the Tunisian revolution.
Common Ground Advocacy Techniques Manual for Youth Councils
Language(s): Arabic
Published: 2016
This advocacy manual for Tunisian youth promotes constructive dialogue between various socio-political groups. It provides tools to work with local officials and communities in a positive manner and focuses on youth councils, a network of young leaders that works on both local and national issues.
E-Commerce (presentation)
Language(s): Arabic
Published: 2014
This slide presentation was used for an Institute of International Education workshop that focused on e-commerce, part of the Women's Enterprise for Sustainability (WES) program.