This presentation for E-Mediat's Workshop 1 includes two days of training material: Introduction to Social Media; and Creating a Social Media Strategy Plan. For each day, an agenda, framing, outcomes and learning objectives are included. A highlight is the discussion of networked NGOs understanding the difference between traditional and social media, and the role of social networks in civil society. Instructions are provided for trainers to customize and localize the material. The intended third day of the training was for coaching.
This presentation for E-Mediat's Workshop 1 includes two days of training material: Introduction to Social Media; and Creating a Social Media Strategy Plan. For each day, an agenda, framing, outcomes and learning objectives are included. A highlight is the discussion of networked NGOs understanding the difference between traditional and social media, and the role of social networks in civil society. Instructions are provided for trainers to customize and localize the material. The intended third day of the training was for coaching.
E-Mediat is a public-private partnership providing new media training to NGOs throughout the Middle East and North Africa (MENA) region. Managed by the Institute for International Education, the URL is http://www.emediat.org/. Country pages are included with tools and success stories.
This resource describes the basic steps for using Twitter. The manual describes how the popular social networking site represents an international social media revolution that can lead to effective social and national mobilization. It focuses on how Twtter gave citizens, especially in the Arab world, a stronger voice and an opportunity to express views freely and without constraints.
This guide provides information about Public Service Announcements (PSAs). PSAs aim to change public opinion about a particular issue, and/or motivate the public to change behaviors.