This manual highlights the importance of political finance in the Middle East and North Africa, and provides a discussion of global and regional standards in the regulation of political finance. Country studies are provided for Jordan, Lebanon, Tunisia and Yemen.
The Arabic version of this manual will be available later.
This manual contains 11 modules for preparing a comprehensive, step-by-step program to plan and execute an election campaign. The manual offers guidance on building communication strategy, campaign planning and tools for research, mobilizing resources and targeting voters. It also details key steps for political party activists and leaders to develop successful messages and become powerful communicators and leaders.
The comprehensive "Tunisian Election Law Handbook for Lawyers" describes and explains the country’s legal provisions surrounding electoral conduct. The handbook provides advice on applying Tunisia’s new Election Law and presents Tunisian lawyers with guidance on substantive law and procedures from the Constituent Assembly. The handbook also highlights potential areas of dispute and legal strategies in assisting citizens on election legal issues.
This presentation focuses on how candidates and parties should plan their message before undertaking an initiative or campaign. The Issue Matrix tool highlights four areas: how we define ourselves, how opponents define us, how opponents define themselves and how we define our opponents. Examples are provided.
This presentation describes elements of a successful communications strategy, including themes, sub-messages and selecting the medium. It includes the Issue Matrix Tool for planning messages and gives examples and a group exercise.
This presentation from a two-day training focuses on new media campaigns and using the Internet as a tool for enhancing readership and promoting messages. Three proposed goals are: answering why, improving relevance and increasing activity. Examples of types of content, design, delivery and an action plan are included.
This presentation describes the role of elections in democratization and historical paths to democracy in monarchies. It also gives background information on Kuwait, Bahrain, Qatar, Oman and Saudi Arabia.