Media Outreach
Organization: ICF International
Project: US-Middle East Partnership for Breast Cancer Awareness and Research
English
This presentation describes media outreach tools, including press releases, media advisories, pitch letters and op-ed articles. The presentation was developed by ICF International in collaboration with Susan G. Komen for the Cure.
Organization: Foundation for the Defense of Democracies (FDD)/Center for Liberty in the Middle East (CLIME)
Project: Online Activism Institute
English Arabic
In this self-paced course, participants learn how to use the media to communicate their messages to constituencies. Media techniques are described, including how to present messages online. Also included is information about how to organize media briefings and materials to keep the media informed of plans, events and accomplishments.
Organization: International Center for Not-for-Profit Law (ICNL)
Project: Civil Society Law Reform
English Arabic
The presentation briefly describes effective media outreach and includes examples from Honduras and Afghanistan.
Organization: International Center for Not-for-Profit Law (ICNL)
Project: Civil Society Law Reform
English Arabic
This is an introductory look at advocacy, focusing on who is a successful advocate, developing plans, media outreach and legislative drafting.
Organization: Arab Foundation for Development and Citizenship
Project: Promoting Citizenship to Engage Arab Youth
Arabic
This chapter covers general guidelines on writing and editing a news report, including deciding what is newsworthy, investigating and conducting interviews.
Organization: Arab Foundation for Development and Citizenship
Project: Promoting Citizenship to Engage Arab Youth
Arabic
This chapter covers ways to conduct media outreach for civil society organizations, including press conferences, promotional brochures, websites and new media.
Organization: Arab Foundation for Development and Citizenship
Project: Promoting Citizenship to Engage Arab Youth
Arabic
This manual contains a table of contents, as well as an introductory section focusing on the manual's goals - who it is intended for and how to benefit from it. It also contains a chapter on "The Media and Us," covering the history, financing and importance of the news media.
Organization: Arab Foundation for Development and Citizenship
Project: Promoting Citizenship to Engage Arab Youth
Arabic
This chapter contains an Arabic-English glossary of key media-related terms.
Organization: International Republican Institute (IRI)
English
This presentation from a two-day training focuses on new media campaigns and using the Internet as a tool for enhancing readership and promoting messages. Three proposed goals are: answering why, improving relevance and increasing activity. Examples of types of content, design, delivery and an action plan are included.
Organization: Daem For Media
Project: Strengthening Women Parliamentarians Media Skills
Arabic
This manual focuses on the importance of television as an outreach tool and describes how to effectively participate in televised interviews. Practical instructions and tips are provided for three scenarios: participating in a talk show, appearing within a news report to discuss a particular event, and appearing to present a specific opinion on the subject of debate within a news program.
Organization: Daem For Media
Project: Strengthening Women Parliamentarians Media Skills
Arabic
This training manual provides general information about the social networking sites Facebook and Twitter and includes instructions for creating accounts. It also provides an overview of tools and features for new users and highlights tips for public figures.
Organization: International Research and Exchanges Board (IREX)
Project: Social Media | Social Action for Good Governance
English
This introductory presentation for CSOs highlights reasons for needing the media and an overview of news, journalists and who to reach out to. It also describes the structure and sections of press releases.
Total Returned (12)
Filters
- International Research and Exchanges Board (IREX)
- Arab Foundation for Development and Citizenship
- Daem For Media
- Foundation for the Defense of Democracies (FDD)/Center for Liberty in the Middle East (CLIME)
- ICF International
- International Center for Not-for-Profit Law (ICNL)
- International Republican Institute (IRI)